INTERNATIONAL PERFORMANCE MARKETING SPECIALIST - LISBON

Our client is looking for a performance marketing specialist to join their team. This person will help develop and deploy multi-channel campaigns alongside a talented team of marketers and sales leadership, with a focus on international markets. This is a great opportunity to work alongside a data analytics driven team and gain invaluable knowledge of how to build and manage complex digital campaigns and deep reporting. All performance marketing is handled in-house, without any agency support. This is an amazing opportunity to get hands-on experience working on paid media platforms, website CMS, marketing CRM, SEO analytics tools, and reporting visualization tools. RESPONSABILITIES: • Work on performance marketing activity across Paid Media channels for international markets throughout LATAM, EMEA, and english speaking APAC countries • Work with the performance marketing team to create and manage a comprehensive multi-channel strategy across Paid Search, Display, Remarketing, and SEO for international markets throughout LATAM, EMEA, and english speaking APAC countries • Work closely with the Performance Marketing Manager and sales team to optimize audience targeting strategies • Collaborate with fellow performance marketing team members to execute onsite SEO initiatives such as metadata optimization, keyword expansion / conflict fixes, code optimization, and audits • Work with the team to track and optimize paid media budget across performance channels • Work with the team to track and build automated reports for key performance indicators of media buying activity • Work with marketing teams to ensure messaging across all channels are consistent and aligned REQUIREMENTS: • The ability to speak and write fluently in English, Spanish, and one other language; preferably German or French. • 2+ years of experience building Google Search and Display Ads in online platform and editor application • 2+ years of experience running retargeting campaigns • 2+ years of experience building and managing YouTube and Google Discovery ads • 1+ years working with SEO onsite analysis tools: Google Search Console, Ahrefs, Screaming Frog, SEMRush, and SEOSurfer • Experience with Hubspot or similar CRM: building landing pages, workflows, forms, emails, audience lists, and field mapping with external applications • 2+ years uploading and editing pages in a modular CMS like Wordpress, Contentful, or Craft • 2+ years working with Google Analytics and Google Tag Manager (GA4 knowledge a bonus) • 2+ years working with heatmap tools such as Hotjar or Mouseflow • 1+ years building reporting and using tools like Google Data Studio • 1+ years working with project management tools and processes such as Jira, Trello, or Asana • Knowledge of at least basic level HTML and CSS • Self starter, who is organized and doesnt need to be closely managed, and can freely collaborate with team members.