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COMMERCIAL DIRECTOR (REMOTE) - THAILAND

Remote People
senior

Job description

We are seeking an experienced and commercially driven Commercial Director to lead business growth in Thailand for a growing marketing agency. This role is responsible for developing and executing the country's commercial strategy, driving revenue growth, and establishing long-term partnerships with leading media agencies, independent agencies, brands, and advertisers. Key Responsibilities Commercial Leadership & Revenue Growth • Develop and execute the commercial strategy for the Thailand market to achieve ambitious revenue targets. • Identify, pursue, and secure new business opportunities with media agencies, advertisers, and strategic partners. • Build tailored commercial proposals and negotiate mutually beneficial agreements that deliver value for clients and the business. • Own the sales pipeline, ensuring accurate forecasting, budgeting, and revenue reporting. • Consistently achieve sales targets while driving sustainable long-term business growth. Client & Agency Partnership Management • Build and maintain trusted relationships with key stakeholders across agency groups, independent agencies, brands, and advertisers. • Act as a strategic advisor to senior decision-makers by understanding business objectives and delivering innovative advertising solutions. • Expand existing partnerships through consultative selling and strategic account development. • Represent the company at industry events, networking functions, and client meetings to strengthen market presence. Strategic Planning & Market Development • Develop market strategies aligned with regional business objectives and growth plans. • Monitor industry trends, competitor activities, and emerging opportunities to identify areas for commercial expansion. • Collaborate with regional leadership to leverage existing partnerships and maximise cross-market opportunities. • Balance short-term revenue generation with long-term strategic growth initiatives. Product & Solution Leadership • Clearly communicate the value proposition of the company's advertising technology and AI-powered media solutions. • Translate complex technology into compelling business solutions through effective storytelling and presentations. • Work closely with product, operations, and client success teams to deliver integrated, end-to-end solutions. • Provide market feedback to support product innovation and ensure offerings remain competitive and relevant. Leadership & Cross-Functional Collaboration • Lead, coach, and develop the local commercial team to achieve business objectives. • Foster collaboration across sales, client services, product, and regional leadership teams. • Promote best practices in sales execution, forecasting, and account management. • Ensure alignment between commercial strategy and overall business goals. Qualifications & Experience • Bachelor's degree in Business, Marketing, Communications, or a related field. • At least 7+ years of significant experience in media sales, advertising technology (AdTech), digital media, or marketing solutions. • Proven track record of consistently exceeding revenue targets and winning new business. • Strong network and established relationships with media agencies, advertisers, and key industry stakeholders in Thailand. • Experience developing commercial strategies and managing complex sales cycles. • Demonstrated ability to negotiate high-value commercial agreements. • Strong forecasting, pipeline management, and commercial planning skills. • Previous experience leading, mentoring, and developing high-performing sales teams. • Excellent presentation, communication, negotiation, and stakeholder management skills. • Strategic thinker with a consultative sales approach and strong commercial acumen.