SENIOR SEA MANAGER (M/F/D)
Redcare-pharmacy
Full-timesenior
Job description
<p><strong>About the role:</strong></p><p>As <strong>Senior SEA Manager (m/f/d) in our New Customer Acquisition Team</strong>, you own our Google Shopping & Search and Bing campaigns from strategy to execution. You don't just manage campaigns. You architect them, challenge them, and relentlessly optimise them. With a sharp eye on KPIs and a hunger for efficiency, you identify levers others miss and turn insights into real business impact. </p><p>This is a role for someone who loves the craft of paid search, thinks in systems, and brings a passion for AI-powered automation. You'll have<strong> real ownership, real budget, and real impact from day one. </strong></p><p>The position can be filled on a full-time or part-time basis (minimum 30 hours per week). </p>
<p><strong>About your tasks:</strong></p><ul><li><p><strong>Plan, implement, and own </strong>Google Shopping & Search and Bing campaigns end-to-end. From strategy and structure to day-to-day optimisation. </p></li></ul><ul><li><p>Strategically <strong>develop and scale the paid search advertising channel</strong>, shaping its long-term direction. </p></li></ul><ul><li><p>Take full responsibility for <strong>significant advertising budgets</strong>,  spending them as if they were your own. </p></li></ul><ul><li><p>Optimise the s<strong>earch & shopping campaign portfolio end-to-end</strong>: structure, bidding, audiences, feeds, and copy. </p></li></ul><ul><li><p><strong>Analyse </strong>performance data, surface insights, and translate them into concrete optimisation actions. </p></li></ul><ul><li><p>Own the annual <strong>budget plan and KPI framework</strong>; present results and strategy to senior stakeholders. </p></li></ul><ul><li><p>Lead<strong> A/B and multivariate testing initiatives</strong>  and turn learnings into lasting improvements. </p></li></ul><ul><li><p><strong>Collaborate </strong>closely with Analytics, Data, Pricing, and Country Management teams to ensure campaign relevance and measurement accuracy. </p></li></ul><p>๐ค AI & Automation: We actively encourage using AI tools, scripts, and automation to multiply your impact. If you've built smart workflows or experimented with LLMs in a marketing context - bring those ideas. We want to hear them!</p><p> </p><p><u><strong>About you:</strong></u></p><ul><li><p><strong>5+ years of hands-on SEA / Performance Marketing experience</strong>, with proven ownership of Shopping and Search campaigns at scale. </p></li></ul><ul><li><p>Deep expertise in Google Ads (Search & Shopping), Bing Ads, Google Merchant Center, and feed optimisation โ tools like ProductsUp are a plus. </p></li></ul><ul><li><p><strong>Strong analytical mindset: </strong>you live in the data, love finding patterns, and know how to act on them. </p></li></ul><ul><li><p>Proficient in <strong>Excel / Google Sheets</strong>; comfortable with <strong>attribution models</strong> and <strong>web analytics</strong> (GA4, etc.). </p></li></ul><ul><li><p>Fluent English is a must; German is a strong plus and will give you an edge in our team. </p></li></ul><ul><li><p>Our office is in Cologne. If you're nearby, great! If not, remote (within Germany)  works just fine for day-to-day. That said, we do have team events and moments where being in the office matters, and we'd expect you to join those. </p></li></ul><p> </p>
<p><strong>About your benefits:</strong></p><ul><li><p><strong>Corporate pension plan</strong>: We offer a company pension scheme and have a dedicated external consultant to offer you the best guidance and advice. </p></li><li><p><strong>Personal development:</strong> Grow! We support and encourage your leadership development through various in- and external trainings. </p></li><li><p><strong>Mental Health</strong>: Get quick and professional help from psychologists of nilo if you feel overwhelmed in private or professional life. Anonymous and free of charge. </p></li><li><p><strong>Mobility: </strong>We provide our employees with a fully costed Deutschland Ticket which can be used at any time. </p></li><li><p><strong>Vacation: </strong>30 days paid vacation per annum (plus another day on Rosenmontag) and the option to take unpaid vacation of up to 10 days (after one year working with us). </p></li><li><p><strong>Sports:</strong> Stay healthy. Profit from a membership (M) package at Urban Sports Club, so that you can take advantage of a huge variety of sport offers.</p></li><li><p><strong>Employee discount:</strong> You get a 10 % employee discount on all over the counter, beauty and personal care products in our online store & 20 % discount on nu3.</p></li><li><p><strong>Redcare events:</strong> We promote teambuilding through creative team events, and celebrate our successes together at regularly scheduled parties.</p></li></ul>