EMEA PLATFORM PARTNER MARKETING MANAGER

Platform Partner Marketing Manager – Contractor Location: London office preferred; open to remote working across EMEA or Dublin Contract length: To be confirmed Working hours: Full-time, 40 hours per week About Algomarketing Algomarketing partners with leading global organisations including Google, Cisco, Zoom, Stripe, OpenAI, and other enterprise technology brands to deliver marketing, sales, and go-to-market support with AI enabled talent across EMEA, NORAM, APAC and beyond. The Role • Algomarketing is seeking an experienced, creative, and results-oriented Platform Partner Marketing Manager to support a Global Enterprise SaaS organisation. • You will work with a portfolio of strategic SaaS platform partners to understand shared customer needs, develop joint marketing plans, and execute co-marketing campaigns. • The role will focus on driving customer acquisition, product adoption, partner-led pipeline generation, and long-term partner growth. • As an early contributor to the Partner Marketing function, you will also help shape the platform partner marketing strategy and investment model. Responsibilities / Role-Specific Context • Define annual joint marketing strategies, objectives, and success measures for a portfolio of strategic SaaS platform partners. • Develop joint value propositions, messaging frameworks, and tailoredco-marketing programmes. • Plan and execute activities such as joint email campaigns, co-branded webinars, content programmes, and demand-generation initiatives. • Drive new-user acquisition, product adoption, upsell opportunities, and sales pipeline through partner channels. • Integrate partners into broader campaigns by collaborating with campaign marketing, regional marketing, and demand-generation teams. • Administer and optimise market development funds to maximise return on investment. • Track and evaluate the performance of co-marketing initiatives, sharing insights and recommendations with the wider team. • Identify the most effective levers for improving customer acquisition and activation through platform partners. • Partner closely with sales and global partnerships teams to increase product adoption and strengthen partner satisfaction. Minimum Requirements • 6–10 years of relevant B2B marketing experience. • Demonstrated experience working with go-to-market partners to create joint marketing plans and execute programmes that generate customer acquisition and sales pipeline. • Experience developing joint messaging and producing partner-led marketing content. • Proven ability to measure and improve the return on marketing investment within an indirect or partner-led business model. • Strong understanding of customer journeys through partner distribution channels. • Good knowledge of marketing funnels, sales cycles, product lifecycles, and the role of partner marketing in driving adoption and revenue. • Ability to manage multiple strategic partner relationships and marketing initiatives simultaneously.