LEAD GENERATION SPECIALIST, OBTELECARE

Accountabilities • Conduct high-volume outbound calls and digital outreach to hospitals, federally qualified health centers, physician groups, and other healthcare organizations to identify new business opportunities. • Qualify prospects based on their needs, potential fit, and business opportunity, then effectively hand off qualified leads to the Director of Business Development. • Consistently achieve or exceed monthly targets for initial meetings, qualified leads, and new opportunities. • Collaborate with Marketing and Business Development teams to develop and execute targeted outreach campaigns. • Refine messaging, communication cadence, and prospecting approaches to improve engagement and conversion rates. • Maintain accurate and up-to-date lead information in Microsoft Dynamics CRM and ensure strong data integrity. • Build awareness of telehealth solutions and maintain strong engagement with healthcare decision-makers. • Develop a strong understanding of OB/GYN hospitalist services, telehealth delivery models, healthcare organizations, and industry dynamics. • Build comprehensive knowledge of service offerings, value propositions, and competitive positioning to communicate effectively with prospects. • Participate in sales enablement, training, and industry education to remain informed about healthcare trends and regulatory developments. • Represent the organization professionally and enthusiastically in all interactions with prospective partners and stakeholders. • Work cross-functionally with Marketing, Operations, and Business Development to align prospecting activities with broader growth objectives. • Participate in special projects and perform additional responsibilities as assigned. • Attend occasional corporate events or partner meetings as needed. Requirements • Proven success in lead generation, cold calling, appointment setting, or a similar high-volume outbound prospecting environment. • Experience using CRM platforms, with Microsoft Dynamics experience preferred. • Strong verbal and written communication skills, with the ability to establish rapport quickly and communicate effectively over the phone. • Demonstrated ability to qualify prospects, overcome objections, and maintain persistence in a fast-paced sales environment. • Highly organized, detail-oriented, self-motivated, and accountable for achieving measurable results. • Ability to manage multiple campaigns, priorities, and prospecting activities simultaneously. • Experience developing or executing email marketing campaigns. • Proficiency with Microsoft Outlook, Excel, and CRM reporting tools. • Strong interpersonal skills and the ability to collaborate effectively with Marketing, Operations, and Business Development teams. • Resilience, enthusiasm, and a positive attitude when handling high-volume outreach and challenging conversations. • Experience in healthcare sales, telehealth, or hospital business development is preferred. • Familiarity with OB/GYN service lines, healthcare delivery, or hospital contracting processes is a plus. • Bachelor's degree in Business, Communications, Marketing, or a related field is preferred. • Ability to work effectively in a remote environment with frequent computer and phone use. • Willingness to travel occasionally for corporate events or partner-site activities. Benefits • Hourly compensation of $26.00–$31.25, plus eligibility for an incentive plan. • Full-time, hourly, nonexempt employment. • Remote work opportunity, with a corporate headquarters hybrid option. • Paid time off and holidays. • Medical, dental, and vision insurance. • Health Savings Account with employer contribution or Flexible Spending Account options. • Paid parental leave. • Employer-paid basic life and AD&D insurance. • Employer-paid short- and long-term disability coverage, with an optional short-term disability buy-up plan. • 401(k) savings plan. • Legal plan and identity theft protection services. • Mental health support and wellbeing resources. • Employee referral program with referral incentives. • Opportunity to contribute to innovative telehealth solutions designed to improve access to women’s healthcare. • Collaborative environment with opportunities for professional growth and exposure to healthcare sales, telehealth, and business development. 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