DIGITAL MARKETING MANAGER

We are looking for an experienced and results-driven Digital Marketing Manager to lead the development and execution of digital marketing strategies for Soholat and its clients. The ideal candidate will have strong agency experience, a deep understanding of the Saudi market, and the ability to manage multiple campaigns, clients, and digital channels simultaneously. Key Responsibilities • Develop and execute comprehensive digital marketing strategies aligned with client objectives and business goals. • Lead and manage campaigns across Google Ads, Meta Ads, Snapchat, TikTok, LinkedIn, X, and other relevant digital platforms . • Oversee performance marketing , including campaign setup, optimization, budget allocation, and ROI/ROAS analysis. • Develop strategies for lead generation, customer acquisition, brand awareness, and conversion optimization . • Manage SEO, SEM, social media, content marketing, email marketing, and other digital channels. • Monitor campaign performance and analyze key metrics, including CPA, CPL, CAC, CTR, conversion rates, ROAS, and customer acquisition performance . • Prepare and present regular performance reports and strategic recommendations to clients and internal stakeholders. • Manage multiple client accounts and ensure campaigns are delivered on time and within budget. • Collaborate closely with creative, content, design, social media, and account management teams. • Stay up to date with digital marketing trends, platform updates, consumer behavior, and emerging opportunities in the Saudi and GCC markets . • Identify opportunities to improve campaign performance and scale successful strategies. • Support client pitches, proposals, and the development of digital marketing strategies for new business opportunities. • Lead, mentor, and support junior digital marketing and performance marketing team members. • Bachelor's degree in Marketing, Digital Marketing, Business, or a related field . • 5+ years of experience in digital marketing, preferably within a marketing or advertising agency . • Proven experience managing multiple client accounts and digital campaigns simultaneously . • Strong hands-on experience with paid media platforms, including Google Ads and Meta Ads ; experience with Snapchat and TikTok Ads is highly preferred. • Strong knowledge of SEO, SEM, social media marketing, content strategy, and conversion optimization . • Experience using analytics and reporting tools such as Google Analytics, Looker Studio, and platform reporting dashboards . • Strong understanding of digital marketing KPIs, attribution, funnel optimization, and performance analysis. • Excellent communication and presentation skills in Arabic and English . • Strong knowledge of the Saudi market, consumer behavior, and digital landscape is highly preferred. • Ability to manage budgets, priorities, deadlines, and multiple projects in a fast-paced agency environment. Preferred Qualifications • Experience working with Saudi or GCC-based brands . • Relevant certifications in Google Ads, Google Analytics, Meta, or other digital marketing platforms. • Experience in e-commerce, lead generation, or growth marketing . • Previous experience managing or mentoring a digital marketing team.